Tuesday, May 29, 2012
E-commerce: shopping with a click
Sofia bought a perfume while waiting for the cake is cooked in the oven. Dolores, in bed with slippers and her belly five months, compared strollers to end up settling on one that would send him home. Florence, returning home by bus, decided to buy a dress to premiere this weekend. A computer, a laptop, smartphone, credit card and Wi-Fi. The phenomenon of connectivity involves much more than the development and the spread of technology, is a permanent release of new customs and cultural phenomena that directly impact our day to day. One of them, online shopping, among Argentine adept sum.
So no surprise at all that e-commerce has an annual growth of nearly 50 percent.
What are the benefits?
Convenience: you can buy anything with just a few clicks.
Speed: save time lose standing in queues, or waiting for vendors trying on and optimize the search.
Variety: the multiplicity of supply of both brands and products.
Coverage: shoppers inside the country have access to products that would otherwise not have.
Price: there are discounts, promotions and special prices due to the reduction of many of the costs of the seller.
Open 24: the "business" are always open, no longer have to be aware of trading hours.
Online community: social networks have high impact on purchasing decisions through user feedback.
Shopping Guide Online
The step by step virtual mall has a very easy method that is repeated almost without exception page by page. The first thing you have to do is fill out a form with a few data and create a user name. Then when you log in, you can access the online catalog to start filling your "shopping cart". For that, once you found a product you like, enter to view its details and if you're interested, you click on "buy" to add it to your "bag" or "car" virtual. Once you've chosen everything you need, comprobás the delivery address is correct, surely you entered when you filled the first form-introducís payment details and buy. At the same time, they send you an email with the confirmation of purchase. That's it. Easy and convenient. Only hope that the order arrives to your door.
Methods of payment
If you choose to pay by credit card, you enter the data and go. Whereas, if you prefer to do so in EasyPay or Rapipago, you have to print a coupon then pay in one of these local fast payment. Some sites offer to pay cash or making the product contraentrega via PayPal, money transfer system between users with email. Once the payment is a logistics provider DHL, OCA or the sending Argentine Post door to door.
Fears and doubts
What if I hack the card? Why so much data? What if the payment is credited me, but then send me anything? So. Comes time to pay and you become a knot of doubts. But the truth is that while there are still "ciberchantas", there are several ways to ensure your operation is successful, your data remains safe. According to the CACE (Argentina Chamber of Electronic Commerce), payment systems Dineromail, MercadoPago-used by many websites to collect card, and PayPal are trusted platforms. In addition, he advises that at the time of payment is pay attention to certain safety standards, as the closed padlock should appear on the navigation bar or the prefix "https://"-yes, with "s" - which guarantee the encryption of the page and the protection of personal data.
Other tips
It is true that there may be doubts about the reliability of the partner, especially if this is the first time you shop there, but everything will be fine if you take the minimum precautions. It is essential to know the seller. There should be clarity in terms of the transaction, immediacy of responses to consultations and the existence of a physical place of contact with the page. If necessary, call and clears doubts, since a secure website has a customer service center to guide you through what you need. There are even some multi-brand sites such as Happy Ophelia , in which each vendor is associated with your own personal user of Facebook, making the transaction more transparent. Moreover, in any event before the purchase is important to check the terms of the deal, such as data privacy, refund policies, charges for shipping and delivery dates. Do not forget: printed in, and save all mails evidencing payment.
What we buy?
What is still more you buy technology, but are growing very strongly female three markets: baby items, clothing and decor. While, in general, according to a study by Google, sales of clothing occupy the fifth place, Mercado Libre says that clothing is the third category that was sold in 2011 so far
Where to buy online
The truth is that everything is on the web a few clicks away, you do not have to walk and getting into great shopping, the best, you carry the bags to your door! There are clubs with great offers online shopping, as Clubpoint or DeluxeBuys ; multi portals as TiendasWeb or The Net Boutique -the latter sells clothing from designers like Mariano Toledo, Min Agostini or Dappiano-Mariana, and there are also websites that offer bulk purchases Deals at incredible prices like Agrupate, Wishiverse, Groupon or Lets Bonus . On the other hand, are the brands that have their own online business, as in the case of Vitamin , Wanama , Uma , Doll Store or Muaa . There are also online stores accessories like Lazarus or Prüne , and deco, and Palace Store . But that's not all. There are also innovative propuestan as Ophelia Happy or Bixti , which offer the opportunity to buy designer products, crafts and even pieces of art without leaving your home. Quality products and good design can also be purchased via Facebook. Although the methodology is different and usually paid by bank transfer or COD, is very interesting proposals, such as shop or Tony Antoniana Soiree.
Source in Spanish.
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